Who We Are
Traditionally, audio programmes have been available through dedicated terrestrial networks broadcasting to radio receivers. Typically, they have operated on AM and FM terrestrial platforms but with the move to digital broadcasting, audio programmes are also available today via Digital Audio Broadcasting (DAB), Digital Radio Mondiale (DRM) and In Band on Chanel (IBOC). However, in recent years this paradigm has been impacted by technological changes. Radio programmes are increasingly available not only from terrestrial networks but also from a large variety of satellite, cable and telecommunications networks (e.g. fixed telephone lines, wireless broadband connections and mobile phones). Very often, radio is added to digital television platforms such as DVB-S and DVB-T. Radio receivers are no longer only dedicated hi-fi tuners or portable radios with whip aerials, but have taken on various shapes of multimedia-enabled computer devices. These changes in radio technologies impact dramatically on the radio medium itself, the way it is produced, delivered, consumed and paid-for. Internet Radio (IR) is a relatively recent broadcast medium. Nevertheless, during the past ten years, the Internet has played a very important distribution mechanism for audio, video streams and files. Audience statistics show that Internet Radio is increasingly popular, especially among young people.
IGNITE FM is an online youth radio (internet radio) station that aims to provide high good quality entertainment, useful and meaningless information and to empower, give the youth a platform for their voices to heard and the opportunity to express themselves among their peers.
IGNITE FM aims to be the number one commercial online youth radio station nationwide, in South Africa.
Our mission is to disseminate information to the youth of South Africa in a way that is entertaining and appealing to them. To create and expose the youth to the opportunities that exist and are available to them.
IGNITE FM is an online youth radio station that aims to provide high good quality entertainment,
useful and meaningless information and to empower, give the youth a platform for their voices to be heard and the opportunity to express themselves among their peers.
Ignite FM is under the directorship of three owners Mr Skosana, Dikgwatlhe and Moshoboloko. All three directors share a passion for radio targeted at
empowering and entertaining South African youth.
COMPANY LOCATIONS AND FACILITIES
The online media platform of Ignite FM makes it possible to run from any location. Initially, Ignite FM will be run from rented office space in the Gauteng CBD. This will enable easy access to sponsors, provisional and guest DJs and our
wider target audience who wish to visit the station.